Results tagged “artists” from Tyler Suchman
Social Network Marketing for Artists
An artist here in Ojai inquired about some web marketing assistance. I had a hard time pinpointing exactly where he was going
to get the most bang for his buck.
Search engine optimization probably won't help much because an artist has very little textual content on the pages. We could do some standard link building, but its fairly expensive and I don't think its going to have the kind of impact we'd both like to see for his site.
So I recommended that his best bet right now is to concentrate on social media, particularly social networking sites that focus on artists. Basically, an artist need to sell himself through his imagery, and traditional search engine optimization doesn't really cut it - an artist is better off seeking the communities where people are looking for art.
I did some research and found the following online communities that are chock-full of artists.
Search engine optimization probably won't help much because an artist has very little textual content on the pages. We could do some standard link building, but its fairly expensive and I don't think its going to have the kind of impact we'd both like to see for his site.
So I recommended that his best bet right now is to concentrate on social media, particularly social networking sites that focus on artists. Basically, an artist need to sell himself through his imagery, and traditional search engine optimization doesn't really cut it - an artist is better off seeking the communities where people are looking for art.
I did some research and found the following online communities that are chock-full of artists.
For an artist's own site, even without a lot of text, there are still some opportunities for visibility on the web. Be sure to name the files intuitively, and use the available attributes in the image tag (alt="" and title=""). This should increase visibility in Google Images and other image searches.Maccaca
Amateur Illustrator
MyArtInfo
ArtUproar
deviantART
Saatchi Gallery
Bebo
Ning Artist Search
Social Media SUPER List
ArtFlock.com (added 01/25/08)
Folio Link (fee)
ArtSpan (fee)
